Monday, December 5, 2011

First Apartment - A Rite of Passage

I accompanied my daughter, a recent college graduate and newly employed, and her best friend yesterday as they began to search for their first post-graduate apartment in Wrigleyville on Chicago's north side.  The rental market is red hot in Chicago - even as we enter the offseason for rentals - and the trend is expected to continue and even accelerate.  Hence, the fantasy versus the reality. Yikes!

THE FANTASY APARTMENT


















THE REALITY APARTMENT
Given their entry-level salaries, this is what they saw.  





Sprinkle a little West Elm and CB2 around and it could be fine, right?